Mike easey is director of collaborative ventures in newcastle business school at the university of northumbria he has worked for three multinationals in marketing research promotion and marketing planning positions an experienced marketing consultant he has undertaken an extensive range of consultancy work including marketing for fashion manufacturers and fashion retailers. Fashion marketing mike easey on amazoncom free shipping on qualifying offers clothing that is not purchased or worn is notfashion to paraphrase armani knowledge of marketing is essential to help ensure success andreduce the risk of failure in fashion. Knowledge of marketing is essential to help ensure success andreduce the risk of failure in fashion for the designer starting upin business this book offers a guide to the major decisions thatwill enable you to fulfil your creative potential and be afinancial success what are the major trends w . Fashion marketing is written to meetstudents requirements and has many features making itessential reading for anyone involved in the fashion and clothingbusiness deals with contemporary issues in fashion marketing up to date examples of global good practice exclusively about fashion marketing. Editions for fashion marketing 1405139536 paperback published in 2008 0632034599 paperback published in 1995 1444309560 ebook published in 2009
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